At the institute, we aim to
- improve the cultural standing of grease,
- explain grease, its use and the ever-expanding possibilities of grease,
- highlight the softer side of grease: its beauty, flexibility and many subtler qualities,
- review current grease products and advocate for better grease products and public education,
- explore the current negative cultural perception of grease,
- show you real greases in real-life live-action situations, and
- show you how to love grease like we do!